Disruptive Innovation.

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Technological Remodelling.

 

Digital TransformaEon.

 

Social Media Selling.

 

The new age business model have some great success stories to narrate. They have created billions of dollars in valuation for start up companies.

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Here’s a dilemma that is faced by established corporations - Can they really use these models to create business transformation?

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For a start up company an attempt to disrupt an established player, there isn’t much to lose. An incumbent player on the other hand has a reputation, a legacy and an organisation that is already successful. Adopting disruptive models, if implemented successfully may have its upsides but organisations find the ‘if’ to be a big ‘if’.

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This book by Chetan Walia presents a business model solution for established companies to capture the White Spaces